High-Velocity Culture Change delivers 22 specific guidelines on how to manage your part of the organization for high-velocity culture change. You'll also learn how to avoid the management traps that cause most efforts to fail.

This handbook will prepare you for the rigors of the agonizing process that is called culture change.It will also prove how and why the pain is well worth the cost. Learn to:

• Achieve dramatic culture shifts in record time
• Put the day-to-day responsibility for culture change where it belongs
• Generate broad support for the culture change effort