Ground Rule: Calibrate Corporate Culture

Changing corporate culture is heavy-duty stuff.  This isn’t the sort of challenge you take on simply because it sounds good. Or because it’s the “in thing” to do these days. You do it because you have to in a desperate attempt to survive. Or if you’re lucky—and smart enough—you do it before you have to, knowing you must if the organization is going to maintain a competitive edge in today’s rapidly changing marketplace.

Most organizations don’t have the foresight to change their culture before the world forces it on them. Some start, then don’t have enough determination to see the effort through. Others keep tinkering with their culture, but the world of change outruns them. These companies lose control over their destiny. Some that recognize the need to change deceive themselves, thinking they can achieve a cultural transformation without pain and chaos. But it just doesn’t work that way. Overhauling the culture is an agonizing process. Still, if you carry out culture change correctly, the payoff is worth the price of admission. It’s also a lot less painful than having the marketplace slowly drive a stake into the heart of the organization.

Follow the guidelines is the below articles, and you can achieve dramatic culture shifts in record time. It’s the best way to protect the organization’s future.

Articles:
Corporate Culture Research Paper
Don't Discount The Part You Play
Don't Be Surprised When Culture Counterattacks
Create A Culture Where People Are Rewarded For Disturbing The Peace
The Challenge Of Culture Change In M&A
Bring In A New Breed
You Need People Who Howl At The Moon
Loyalty Is A Treacherous Thing In A World Of Rapid Change
When It Comes To Culture Change, Standard Communication Procedures Won't Cut It