See the digital book in action!

Shaping Corporate Culture tells you what to expect, why things happen, and how to meet the challenges of culture change.

This handbook delivers a crucial all-employee message on the “how-to’s” of culture integration and change while distributing accountability for the change effort throughout the organization.

Used in conjunction with the complete 95-5 Methodology or as a stand-alone tool, this handbook will help your entire workforce focus on the 5% of culture issues that are mission-critical.

Ground rules include:

• Accept personal accountability for culture change
• Protect the organization’s operating results
• Push for speed in the change process
• Don’t be surprised when culture counterattacks