Interested in becoming one of PRITCHETT's
Certified Partners?

Could it be that you’re facing the opportunity of a lifetime?

Lots of people have a burning desire to pursue a big ambition. Many others are drifting, looking for direction, wondering what to do next.

What about you?

Are you ready to make a quantum leap?

Is this your breakthrough opportunity?

Become a you² Certified Partner

PRITCHETT is a strong brand with over 40 years of thought leadership on accelerated achievement for individuals and organizations. Our client list includes most of the Fortune 500, plus fast-growth entrepreneurial firms, international giants, prestigious not-for-profits, key government agencies, and top universities.

Our you² Certified Partners are trained and licensed by PRITCHETT to leverage the power of you² content and materials to strengthen their business.

Who should consider this opportunity?

Consultants, coaches, entrepreneurs, trainers, and managers interested in adding the power of you² to their leadership skills.

What is the certification experience?

This is an intensive 2-day professional-level program led by Dr. Price Pritchett, Chuck Bradford, and our you² design team.

Participants receive a deep understanding of the principles that drive the 4-step quantum leap strategy and learn powerful tactics for achieving “you squared.”

We present exercises, key concepts, tools, and materials you can utilize in delivering the you² message to your clientele.

What kind of support do PRITCHETT Certified Partners receive?

Listing on PRITCHETT’s you² website as a Certified Partner

License to use PRITCHETT’s you² content and materials

Commission on materials and related handbooks

Access to our extensive clips™ library of 60-second you² videos

Presentation slides

Marketing support

Certification Process

Hear the intriguing story of Dr. Price Pritchett’s $2½ million you² handbook that has captured the hearts and minds of people all across Planet Earth. We’ll take you deep inside the 4-step quantum leap strategy and reveal key secrets for making the leap from you to you².

You'll learn:

The importance of your “opening moves”

Predictable breakdown points and how to defend against them

Why self-coaching is your most important work

How to deal with resistance, whether it’s from others or within yourself

Why failure is essential in the quantum leap process

How to access the Unseen Forces and mighty powers of your “Big Mind”

Why limitations can be key assets

Apply below for this unique opportunity to spend two days in a personal, small-group setting with Price Pritchett, Ph.D. Learn how to use principles, techniques, and tools he uses with major corporations, entrepreneurs, and individuals to achieve fast growth and performance breakthroughs.

2-day you² Certification Program

  • Dates:
  • September 16-17, 2020
  • (Welcome Dinner September 15 @ 6 p.m.)

  • Location: Dallas, Texas

Certification Fees

  • $9,995/Person for 1 attendee
  • $9,495/Person for 2 or more attendees (same organization)

How do I become a you² Certified Partner?

Go From You to “You Squared”

The 4-step quantum leap strategy of you² defines the “minimum effective dose” behaviors that can spin you into a far higher orbit of performance. Based on the multi-million dollar handbook by Price Pritchett, PhD.

Step 1 – Pick Your Aiming Point

Learn how to release the amazing firepower you have bottled up inside and target grand slam results.

Step 2 – Relentless Pursuit

Follow the secrets to breakthrough change. Astro Teller, the head of Google X Laboratories, says, “It is often easier to make something 10 times better than it is to make it 10% better.”

Step 3 – Mindwork

Manage your mental state—your thought patterns, mindset, and mood—because performance begins inside the brain.

Step 4 – Tracking

Learn how to track your progress and dramatically improve the chances for reaching your goal. Research shows that tracking actually doubles the odds of success.

Get started! Apply here
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Make 2020 a breakthrough year!

What Experts Say About you²

Price Pritchett is the world's #1 writer on the fast-growth game of mergers and acquisitions. His firm—PRITCHETT, LP—has decades of experience consulting to America's top corporations, helping them achieve quantum leaps via M&A. In his fascinating handbook, you², Price shows how to make your own quantum leap as an individual, going from you to "you squared." If you have a bold ambition but it seems out of reach, you should read you². If you're carrying a big dream inside but are afraid to go for it, you² coaches you toward breakthrough. Price is the go-to expert on how you or your team can self-innovate, make a quantum leap, and achieve exponential gains.

Marshall Goldsmith

Advisor to 150 major CEOs
Named "World's #1 Leadership Thinker"
Honored as "World's #1 Executive Coach"

People often ask me what my favorite books are. There is one book that keeps coming up over and over again. It’s called you², by Price Pritchett. I fell in love with this book when I first read it, and I’ve been reading it for years. I carry a copy in my case all the time. It’s only 36 pages, but every page takes you to another dimension. This short book will stretch your mind every time you read it.

Bob Proctor

Author & CEO, LifeSuccess Productions

Proctor Gallagher Institute

Thank you to Price Pritchett for this little book which, surprisingly, made me feel empathy for flies. I’d never considered that I sometimes approach answers to challenges in the same manner as a fly trying to escape a room through a closed window, instead of through the open door. A futile buzz. you² is an elegant read, as elegant as the world of quantum leaping that Pritchett advocates as a replacement for simply doubling down on the methods that may have produced incremental growth in the past, but might be trapping us behind that closed window in the present, rather than resulting in the freedom to take grander, bolder, unexpected and unmapped actions that can result in exponential personal growth and achievement. A quick read, leaving plenty of time to thoughtfully mull the contents en route to a quantum leap of your own. Inspiration and guidance that gives a little shove toward taking risk, embracing uncertainty, and being willing to discover the next path as it’s traveled.

Whitney Johnson

Bestselling Author of Build an A Team

Thinkers50, Leading Management Thinkers

you² is one of my all-time favorite books. I don’t know if anybody’s ever going to write anything better than what’s in this beautiful gem. I’ve read this book, easily 50 times, cover to cover, and looked at it and referenced it easily 500 times. I’ve given out probably 5,000 copies of the book. People say it’s had a profound shift on their thinking and they all just say, ‘Wow!’

John Assaraf

Bestselling Author & CEO


You are successful and ambitious. You don’t just want to get to the next level, but to the one after that and after that and after that. You cannot do that by working harder, or smarter, or managing your time better. You have to think differently. And you² by Price Pritchett is hands down the best monograph on the subject I have seen. This slim volume is a must read for entrepreneurs. And for anyone who feels stuck in life. I cannot recommend it strongly enough. Get it. Read it. Wait a week and read it again. Repeat. Let the ideas soak into your very being. And be prepared for massive change in your life.

Srikumar Rao

Consultant, TED Speaker & Author

It is very easy to see what makes people and companies successful. Our most successful clients do not follow a linear path to success. They do not compete or play the game the same way everyone else does. Those who succeed at the highest levels think and act differently. you² will not only give you the framework for thinking and acting differently, but also provide a proven roadmap for making quantum leaps.

Thor Conklin

Peak Performers Podcast
Executive Coach & Profitability Consultant